In these days of energy crisis and global warming, it is more sensible to encourage this eco-friendly fabric than textile mills and power looms that are energy and infrastructure intensive. Using Handloom fabrics can help in reducing Global Warming.
It is a highly comfortable fabric that is most suitable for Indian weather conditions.
It would also mean we preserve the rich textile heritage and art of India.
It can generate and sustain employment for millions of people, with no additional need for infrastructure or extra energy. Indian Handloom provides livelihood for 12 million people and is the second largest employment provider after agriculture in India.